The INTA Annual Meeting is the largest gathering of intellectual property professionals (particularly trademark specialists). This year, it took place in London, hosted at the ExCeL conference centre in the eastern part of the city.

For us, INTA meant exchanging over 100 business cards, attending around thirty 30‑minute meetings throughout the day, and taking part in receptions and social events in the evenings—all with the aim of building genuine, personal connections between professionals in the field.

The objective? To exchange on our respective practices, discuss the services we can offer and those our counterparts can provide, address ongoing matters, or simply share a bit of our respective cultures.

All of this helps ensure that your matters are in good hands when handled abroad by our trusted associates.

This year, as in the previous one, the conference was highly productive; we returned with a wealth of new ideas and renewed energy to tackle the work ahead.